How to Create a Link in Bio Page (Free, Step by Step)
You only get one link in your Instagram or TikTok bio — a link in bio page turns that single slot into a hub for everything you make, sell, and share. The best part: you can set one up for free in about ten minutes, with no coding.
This guide walks through every step. If you're not sure what a link in bio actually is first, start with our explainer on what a link in bio is and why it matters, then come back here to build one.
What you'll need: an email address, the links you want to share, and a profile photo. That's it.
Step 1: Choose a free link-in-bio tool
Start by picking a tool. The main things to look for:
- Genuinely free — including custom branding and the ability to remove the tool's own branding, not locked behind a paid tier.
- Fast-loading pages — slow pages lose clicks before anyone reaches your links.
- Built-in monetization — if you want your page to earn, choose a tool that supports it from the start.
If you want to compare options side by side, see our best link-in-bio tools guide. MinglyLink is free with every feature included and shares ad revenue with creators, which is why we'll use it as the example below — but the steps are the same on most tools.
Step 2: Create your account and claim your URL
Sign up with your email, then choose your username. This becomes your public link — for example, mingly.link/yourname.
Keep it short and make it match your social handles so people recognize it instantly. Your username is hard to change later once you've shared it everywhere, so pick it deliberately.
Step 3: Add your links
Now add the links that matter. Common ones:
- Your other social profiles (so followers can find you everywhere)
- Your latest video, post, or release
- Products, shop, or services
- Newsletter signup
- Contact and, if you're in the EU/UK, your legal pages
The order matters more than the number. Put the single most important link at the top — that's the one most people will tap. Don't dump twenty links on the page; lead with what people came for.
Step 4: Customize your page
Make it look like you:
- Add a clear profile photo
- Write a short bio (one line that says who you are and what you offer)
- Pick a theme or colors that match your brand
- Reorder links so the page flows logically
Keep it clean. A focused page converts better than a busy one.
Step 5: Turn on monetization (optional)
If you want your page to earn, this is where it happens. The options:
- Affiliate links for products you already recommend
- Your own products or digital downloads
- Tips or donations
- Ad revenue share — the easiest to start, because it earns from the traffic you already send your page
This is where the tool you chose in Step 1 sets your ceiling. Most platforms keep 100% of any ad revenue; MinglyLink shares 60% with the creator. For the full breakdown of what actually pays, see how to monetize your link in bio.
Step 6: Add your link to your social profiles
Copy your new link and paste it into the website or bio field on Instagram, TikTok, YouTube, X, and LinkedIn. This is the whole point — one link in every profile, pointing to everything.
Update any other place your old link lived: your email signature, business cards, video descriptions.
Step 7: Track and optimize
Once traffic starts flowing, check your analytics. See which links get clicked and which get ignored, then reorder or remove accordingly. A link in bio page is living — the creators who get the most from it revisit it every few weeks rather than setting it once and forgetting it.