16 Best Link in Bio Tools (2026), Free and Paid Compared
The best link-in-bio tool depends on what you need for free. MinglyLink includes a shop and booking with no paid tier; Linktree is the best known but takes 12% of sales on Free; Beacons takes 9%; Stan Store has no free plan ($29 a month); Lnk.Bio sells lifetime plans; and Carrd builds full one-page sites from $9 a year.
Every "best link in bio tools" article on the internet has the same problem: the site writing it is also selling one of the tools. That includes this one — we built MinglyLink. So instead of pretending to be neutral, we'll be transparent: MinglyLink is on this list, we'll tell you what it's good at and where it falls short, and we'll do the same for every other tool. You can decide.
We tested these tools by actually creating pages on each one, not by summarizing their marketing copy, and ranked them by what you actually get at $0 — fees on sales, shop, booking, branding and GDPR — before looking at the paid tiers. Whether your job is to sell from your bio, take bookings, move off Linktree's paywall or keep EU visitors' data compliant, the right pick is different.
16 link-in-bio tools at a glance
This table adds the other tools that roundups and AI assistants mention for this question. Its figures come from each vendor’s own pages, checked on 26 September 2026 from a US connection (some tools price by region). For fees on paid plans and payouts, see the link-in-bio fees table.
| Tool | Free plan | Paid from | Platform fee per sale, free plan | Shop | Booking | Analytics on free plan | Branding on free plan | Company HQ |
|---|---|---|---|---|---|---|---|---|
| MinglyLink | $0 (the only plan) | No paid plan | 0% MinglyLink fee: buyers pay you directly (cash, transfer or your payment link). | Yes: cart and orders dashboard for physical and digital products (you send files yourself); services are booked | Yes, free: booking calendar on your page (no payment step at booking) | Clicks per item and total views for any date range; all-time page visits; counted first-party | Small “Powered by MinglyLink” footer line on every page | MinglyLink Ltd, England and Wales |
| Linktree1, 2, 3, 4, 5, 6, 7 | $0 | Starter $8/mo ($6 billed yearly) | 12% on digital products and courses | Digital products and courses; Shops and affiliate earnings (US) | Bookings on every plan (added in 2026) | Last 28 days | Linktree logo on page and QR code (hidden from Pro) | Linktree, Melbourne |
| Beacons8, 9, 10, 11, 12, 13, 14 | $0 | Creator $10/mo ($100/yr) | 9% | Yes: digital products and appointments | Yes: Appointments in the Store, with Google Calendar sync (Free-plan access not stated) | Not stated by the vendor | Beacons branding (removable from Creator Plus, $30/mo) | Beacons AI Inc., San Francisco |
| Lnk.Bio15, 16, 17, 18 | $0 | Mini $0.99/mo, or $9.99 one-time | 5% on Booking Calendar sales (the shop needs Unique) | Shop add-on on Unique ($24.99 one-time): digital, physical and services | Booking Calendar add-on ($4/mo) | Views and clicks per link (history length not stated) | Lnk.Bio branding (removed on Unique) | Gimucco PTE LTD, Singapore |
| Stan Store19, 20, 21, 22, 23, 24, 25, 26 | No free plan (14-day trial) | Creator $29/mo ($300/yr); Creator Pro $99/mo ($948/yr) | No free plan | Yes: digital products and coaching calls | Yes: coaching calls with Google Calendar sync | No free plan | No free plan | Find Community, Inc. (dba Stan), New York |
| Carrd27, 28, 29, 30 | $0 (up to 3 sites) | Pro Lite $9/yr (annual only) | No selling on Free | No shop; payment forms on paid plans | None built in (third-party embeds on paid plans) | None built in (analytics integrations on Pro) | “Made with Carrd” footer (removed from Pro Lite) | Carrd Inc., Franklin, Tennessee (mailbox address) |
| bio.link31, 32, 33 | No free plan listed (7-day trial) | Pro $14.99/mo ($7.49 billed yearly) | No free plan | None found | No: links out to booking tools | No free plan (Pro: 7 days by default, 30 days and all-time) | No free plan (Pro has no branding) | Not named on its site (App Store developer: Publisherr Inc) |
| Campsite.bio34, 35 | $0 | Pro $7/mo | 0% on requests and tips, for a limited time | Paid requests and a tip jar; no product store | None listed | Last 14 days plus totals | Campsite logo (removed on paid plans) | Abyme Campsite LLC (Wisconsin courts) |
| Later (Link in Bio)36, 37, 38, 39 | $0 (Later Social Free, listed in the help centre) | Starter $18.75/mo billed yearly | No selling (links and affiliate links only) | No: links out to your shop | None listed | 3 months of link-in-bio analytics | Later banner (removed from Starter) | Victory Square Media Inc. dba Later (British Columbia law) |
| Canva (Link in Bio templates)40, 41, 42, 43, 44 | $0 (up to 5 live websites) | Pro $144/yr | No Canva checkout (PayPal payment links app) | No: PayPal payment links only | None listed | None on Free (Website Insights on Pro) | “Designed with Canva” footer | Canva Pty Ltd, Sydney |
| Taplink45, 46, 47, 48 | $0 (BASIC) | PRO $4/mo billed annually (US price; at least 3 months prepaid) | No selling on BASIC | Yes on BUSINESS: digital products and payments | Request form only (BUSINESS) | Page views (history length not stated) | Taplink logo and link (removed on BUSINESS) | Taplink LLC, Florida (its terms cite Russian law) |
| Hopp by Wix49, 50, 51 | $0 | Not published (regional prices shown in the account) | 0% Hopp fee (whether Free can sell is not stated) | Yes: products, digital files, memberships and events | Yes: 1:1 sessions, classes and events | Not stated by the vendor | Hopp branding (removed on paid plans) | Wix.com Ltd., Tel Aviv |
| Shorby52, 53 | No free plan (trial only) | Rocket $15/mo ($12 billed annually) | No free plan | None found | None listed | No free plan | No free plan | Dream Prints Inc., Cheyenne, Wyoming (2021 terms) |
| Viraly54, 55 | $0 (1 page with 5 links) | Influencer $19/mo | No selling (products link out) | No: product showcase that links out | None listed | 2 weeks | Viraly branding (removed on Business, $49/mo) | Viraly LLC, Wilmington, Delaware (mailbox address) |
| Pallyy56 | Free plan has no bio link | Pro $25/mo ($20 billed yearly) | No bio link on Free | None found | None listed | 30 days (account analytics) | No bio link on Free (Pro can remove branding) | Pallyy Pty Ltd |
| Squarespace Bio Sites57, 58, 59, 60, 61, 62 | $0 (up to 10 Bio Sites) | No paid plan (Bio Sites Pro was dropped) | 8% on downloads, tips and crowdfunding; 0% on appointments | Yes: digital downloads, tips and crowdfunding | Yes: 1:1 appointments, up to 10 a month | All-time view available | Not stated by the vendor | Squarespace, Inc., New York (Squarespace Ireland Limited, Dublin, outside the US) |
Payment-processor fees (typically 2.9% + 30¢ in the US) are extra everywhere. “Not stated by the vendor” means we found no official figure. Numbers after a tool’s name point to the sources at the end.
1. MinglyLink — Permanently Free, No Paid Tier
mingly.link · Free (everything)
Full disclosure: this is our tool. We built MinglyLink because we were tired of "free" plans that gate the features you actually need behind monthly subscriptions. MinglyLink has no paid tier. Every feature — analytics, custom backgrounds, booking calendar, shop, social icons, all of it — is free, nothing paywalled. We monetize through ethical advertising (no alcohol, gambling, or adult content) with a 60/40 revenue share with creators.
Good at: Being genuinely free: you will never see an upgrade prompt. The ming.ly short domain is clean and memorable. UK-registered, which means UK GDPR applies to how we handle data, and public pages set no cookies. Selling is built in and free: a shop for products, downloads and services with a real cart (visitors browse, add items and place an order), a booking calendar, email collection, and printable QR codes. 0% MinglyLink fee: buyers pay you directly (cash, transfer or your payment link). Arabic language support is in development, which is rare in this space.
Not good at: Brand recognition. Nobody's heard of us yet — we're a bootstrapped startup, not a billion-dollar company. We don't have a Figma plugin, a mobile app, or an API. The template selection is smaller than Linktree's or Beacons'. There is no card processing on the page yet — buyers place an order and pay you through your own payment link, and you send digital files yourself — bookings have no automatic reminders yet, and a small "Powered by MinglyLink" line stays in the footer (there is no paid tier to remove it).
Best for: small shops, service providers and creators who want selling and booking without a subscription.
2. Linktree — The Name Everyone Knows
linktr.ee · Free plan / Starter $8/mo / Pro $15/mo / Premium $35/mo[1]
Linktree made link-in-bio pages mainstream, and it is the default choice — which is both its strength and its limitation.
Good at: Name recognition. If someone sees "linktr.ee" in your bio, they immediately understand what it is. It has a large template library and a mature set of integrations, and it now offers bookings too[5].
Not good at: Free-plan value. The Free plan keeps the Linktree logo on your page and QR code, limits analytics to the last 28 days (90 on Starter, 365 on Pro)[3] and charges a 12% fee on digital products and courses you sell through it — 9% on Starter and Pro, 0% only on the $35 Premium plan[2]. The logo only comes off from Pro[4]. The paid tiers also got dearer in late 2025: Starter went from $5 to $8 (+60%), Pro from $9 to $15 (+67%) and Premium from $24 to $35 (+46%)[63]. For European users, Linktree is an Australian company that transfers data to Australia and the US under standard contractual clauses, with a cookie banner on profiles[7][64]. Every plan and fee is in Linktree pricing; the like-for-like swap is on the free Linktree alternative page, and the head-to-head is Linktree vs MinglyLink.
Best for: people who only need links and value a name everyone recognises.
3. Beacons — Built for Monetization
beacons.ai · Free plan / Creator $10/mo / Creator Plus $30/mo / Creator Max $90–$100/mo (its pages disagree)[8]
Beacons isn't just a link page — it's a creator business platform. Media kits, email collection, a store with digital products and appointments, tip jars. If you make money from your audience, Beacons wants to be the operating system for that.
Good at: Monetization features. The built-in store, appointments and media kit are genuinely useful if you're a full-time creator, and downloads are delivered automatically[11][12]. Sales go straight to your own Stripe or PayPal[10]. The email collection tool means you don't need a separate mailing tool for basic list building.
Not good at: Simplicity. If you just need 5 links and a clean page, Beacons is overkill — the dashboard can feel overwhelming. The Free and $10 Creator plans take a 9% seller fee on everything you sell — it drops to 0% only from Creator Plus at $30/month[9] — and Beacons branding stays until Creator Plus[13]. Payments run through Stripe or PayPal only, which matters if neither works in your country. For a closer look, see Beacons pricing and Beacons vs MinglyLink.
Best for: full-time creators who want a media kit, email tools and a store in one dashboard.
4. Lnk.Bio — One-Time Payment Option
lnk.bio · Free (Lnk.Bio branding) / Mini $0.99/mo or $9.99 one-time / Unique $24.99 one-time[16]
Lnk.Bio's standout feature is pricing: you can pay once and keep your plan for life. No monthly fees, no annual renewals. For people who hate subscriptions (which is a lot of people), this is a real differentiator.
Good at: The one-time payment model. Unlimited links on the free plan, plus many templates and embeds[15]. The donation box is commission-free on every plan. A booking calendar is available as a $4-a-month add-on, even on Free.
Not good at: Selling cheaply. The shop add-on needs the Unique plan, and Lnk.Bio takes 5% of shop and booking sales[17]. The free page carries Lnk.Bio branding. We compare the two models in Lnk.Bio pricing and Lnk.Bio vs MinglyLink.
Best for: people who want a simple page and would rather pay once than every month.
5. Stan Store — Sell First, Link Second
stan.store · No free plan, 14-day trial / $29/mo (Creator) / $99/mo (Creator Pro)[19][20]
Stan Store flips the link-in-bio model: instead of a page that happens to have a store, it's a store that happens to have links. The entire UX is oriented toward selling digital products and coaching calls.
Good at: Selling. Products arrive in the buyer’s confirmation email[21], coaching calls sync with Google Calendar[22], and Creator Pro adds email flows, upsells and payment plans[19]. If you sell digital products and want everything in one place without stitching together several tools, Stan consolidates that.
Not good at: Being just a link page. There's no free plan — only a 14-day trial, then $29/month. Card sales collect in your Stan balance and you cash out from there[23]. If you don't sell products, you're paying for features you don't use. Compare options in Stan Store alternatives.
Best for: creators selling digital products and coaching who can justify $29 a month.
6. Carrd — Build Whatever You Want
carrd.com · Free (up to 3 sites) / Pro Lite $9/yr / Pro Standard $19/yr / Pro Plus $49/yr[28]
Carrd isn't technically a link-in-bio tool — it's a one-page website builder that many creators use as one. The difference matters: Carrd gives you complete design freedom but none of the link-in-bio-specific features.
Good at: Design flexibility. If you want your bio page to look like a miniature portfolio or landing page rather than a list of buttons, Carrd lets you build that. The pricing is exceptionally reasonable — per year, not per month. Pro plans remove the “Made with Carrd” footer and add analytics integrations and third-party widgets[27][28].
Not good at: Link-in-bio-specific needs. No built-in click analytics. No native shop: payment forms need Pro Plus[29]. No scheduling. You're building a webpage, not using a purpose-built tool — which means more setup time and no hand-holding.
Best for: freelancers and designers who want a one-page site rather than a list of links.
7. Bio.link — Keep It Simple
bio.link · One plan: Pro $14.99/mo or $7.49/mo billed yearly, 7-day trial[31]
Bio.link does one thing and does it cleanly: a page with your links. The interface is among the simplest on this list. Note that its site now shows a single paid plan with a trial rather than a free tier.
Good at: Onboarding speed and a clean, white-label page on Pro. Analytics show 7 days by default, with 30-day and all-time views[32].
Not good at: Selling or booking: there is no native shop, and booking means linking out to another tool. And without a free plan it now costs more than several tools that include a shop. See how it stacks up in Bio.link vs MinglyLink.
Best for: people who want a minimal, unbranded list of links and are happy to pay for it.
8. Campsite.bio — The Middle Ground
campsite.bio · Free / Pro $7/mo[34]
Campsite sits between Linktree's simplicity and Beacons' feature density: free forever, with a clean interface that doesn't overwhelm.
Good at: Free analytics: the last 14 days plus all-time totals, which many tools gate behind paid plans. Paid requests and a tip jar are available, at 0% for a limited time[34].
Not good at: Standing out. There is no product store or booking, the Campsite logo stays on free pages, and brand recognition is lower than Linktree or Beacons.
Best for: people who want free analytics on a simple page.
The rest of the field in one line each
- Later (Link in Bio) is best for Instagram schedulers who want a simple link page next to their post planner; no selling built in.
- Canva (Link in Bio templates) is best for people already designing in Canva who want a one-off, highly visual page; no checkout or analytics on Free.
- Taplink is best for sellers in markets where Taplink prices regionally low; payments and 0% commission need its BUSINESS plan.
- Hopp by Wix is best for creators in the Wix ecosystem who want products, bookings and events with a 0% Hopp fee; paid-plan prices are not published.
- Shorby is best for existing users only: there is no free plan (trial only), no built-in selling or booking, and its terms were last updated in 2021.
- Viraly is best for social-media managers who want scheduling plus a basic bio page; Free allows one page with five links.
- Pallyy is best for agencies already paying for Pallyy’s scheduler; the bio link is on paid plans only.
- Squarespace Bio Sites is best for selling downloads and taking a few appointments for free, if an 8% fee on sales is acceptable.
Two tools you may still see recommended no longer exist: Koji (bought by Linktree in December 2023 and shut down on 31 January 2024)[69] and Shopify Linkpop (retired by Shopify on 7 July 2025)[70].
How to Actually Choose
Stop comparing feature lists. Ask yourself one question: what do you need your bio link to DO?
Just organize links (no commerce, no complexity): MinglyLink or Campsite (free), Linktree (recognizable), or Bio.link if you'd rather pay for a minimal page.
Sell digital products from your bio: MinglyLink if you want a free shop and are happy to be paid directly (cash, transfer or your payment link) and send files yourself. Stan Store if you want card processing and automatic delivery on the page and can justify $29/month. Beacons if you also want a media kit and email tools — mind the 9% fee on the free plan. For a broader look at platforms built specifically for selling online, we compare eight of them on fees and fit; the shops themselves are scored feature by feature in link-in-bio shops compared.
Take bookings from your bio: MinglyLink includes a booking calendar at $0. The usual alternative is linking out to Calendly, whose Free plan allows a single event type and whose Standard plan is $10 per seat per month[65]; see Calendly alternatives.
Need a polished, professional page: Carrd if you have 30 minutes to set up. Linktree Pro if you want templates.
Want everything free, nothing paywalled: MinglyLink. That's literally why we exist. Leaving Linktree specifically? The free Linktree alternative page maps each Linktree feature to its free equivalent.
GDPR matters (EU users): check where each tool is based and how it transfers data. MinglyLink is UK-registered (UK GDPR applies) and sets no cookies on public pages; Linktree transfers data to Australia and the US under standard contractual clauses. See what we checked about Linktree and GDPR.
Whichever tool you pick, remember the last mile: getting the link into your profiles. Instagram allows up to 5 bio links[66] and X has one Website field; TikTok only unlocks the link at 1,000 followers or with a Verified Business Account, whose verification can take up to five business days[67][68]. Our TikTok bio link guide walks through it.